Reaching other business owners requires the ability to put yourself in their shoes. You likely already understand some of the general pain points of running a business. After all, you are an entrepreneur. However, many business-to-business models fail with their websites. Digital has a massive influence on your target audience. Google reported that even in […]
The COVID-19 bug sweeping the world at the moment has changed life as we know it, grinding both personal lives and businesses to a halt. The design industry has been impacted just like every other sector out there. In response, President Trump announced a set of guidelines called “15 Days to Slow the Spread“. There […]
Brand recognition is one of the most significant challenges facing business owners. There is a continual clamour of noise in the marketing sphere. Not only are you competing against companies similar to yours, but you’re fighting for attention. The average person spends hours each day on their cell phone, interacts on social media and sees […]
There are times when you must create a graphic that will be used in many different places and mediums. When an image is used for multiple purposes, you must consider each instance of the graphic and how it will look larger, smaller, and even on different backgrounds and devices. You also need to think about […]
